Backing up my variable income stream

Transitioning to a variable income may create uneasiness. There are ways to ease the transition by 'trying out' my new business while keeping my day job (or going part-time). As I gain a better understanding of how my income will flow, I can add new products/services to build multiple income streams.

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Building my board of advisors and my support networks

Before starting my business, I will establish my board of advisors. These will be the 'go-to' people I turn to for counsel (e.g. finance, marketing, legal, accounting). It is important to know what decisions I need to make myself and what decisions I turn to others.

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Building my business around my life

First I decide how to take care of my family and myself (financially, with my time, and managing caregiving responsibility). Once I understand that, then I can figure out how to build my career and business around those boundaries. It can lead to understanding when it is time to 'exit' my business or change certain pieces.

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Visualizing my marketing strategy clearly

Ideally I have a list of clients who are ready to purchase my goods/services. Otherwise I know who my targeted clients are and how I develop that 'clients are ready' list quickly. How will people learn about my company? What do I need to do every day to get new clients that will allow me to reach my forecasted income?

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